One of the most important aspects of a successful website is loading speed. Yes, your content and design elements are crucial, but if your website takes too long to load people will leave before they have a chance to see anything. If your website takes longer than 2 seconds to load, 47% of people will abandon your site. Not only that, but slow loading speeds will negatively affect your SEO ranking.
A lot of people assume that to increase your website loading speed, you have to have a minimalist design that lacks appealing elements.
That’s not true. You can easily have both beauty and speed.
To optimize your website’s speed, we’ll look at all of the factors involved on the front-end and back-end of development. More often than not, the problems that cause your site speed to slow down can be fixed without changing your imagery or design.
At Leadflux Technologies, we utilize dynamic designs that allow you to include rich, relevant imagery without sacrificing speed.
One of Google’s underlying goals is to provide a database of websites that give users the best experience possible. That’s why Google’s algorithm favors websites that meet a specific criteria.
Since Google is technically a referral search engine, they lose credibility when they refer people to poor sites. The less credibility they have, the less people use their search engine.
There’s a reason that Google’s the #1 search engine in the world. They hold websites to a high standard. Google’s Speed Index is one of the most important parts of performance metrics used to measure user experience. So if you want to be rewarded with higher rankings on Google, you need to adhere to their best practices—especially page loading speed.
Every website is different. To successfully improve your website’s loading speed, we’ll perform an audit to get a better understanding of all of the moving parts. After which, we’ll optimize anything and everything so that it will perform as fast as possible.
Implement Caching
Optimize Images
Minify your files
Force HTTPS
Upgrade PHP
Advise you on any hosting changes that should be made, as well as migrate you to better hosting if needed
Not sure where to start? We can help you at any step of the process from getting you online to keeping your site thriving!
Share your goals, and we'll help you design the right digital path.
Have questions? We’d love to hear from you. No matter where you are in your journey, our experts are ready to guide you and provide the information you need to make the right decision.
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